Apple as a company is a monster. They are an angry aggressive monster who is looking to take over. They are making so much money that they can buy other "big companies" and it wouldn't even matter to them. They are currently at $523.xx per share but yet people are scared to buy them. Yes I understand it's not as interesting to buy 10 shares of apple instead of getting 1000 shares of something else but it's probably a better investment. They are currently paying about a 2.02% dividend yield and while that is not too much it wasn't long ago that they didn't even pay a dividend.
When most people think of apple they are thinking of the Ipods, Ipads and some of their other products but Apple is so much more than that. They have a long history of huge highs and low lows. They were a giant and then they weren't a giant, now once again they are a giant. They currently have a 11.85 P/E Ratio putting them right in that category where you have to take notice.
You will find that many people are afraid that they can't continue to make money like they have been but they have put together a structure of money making. People can't just upgrade their products they have to buy new products. Companies like Samsung can't just copy their products because they will sue them and win.
When you are buying Apple you are behind already, you missed the biggest push but that doesn't mean that you are wasting your time or money.
They are still one of the better investment options out there. Apples last 2 dividend payments have been $2.65 per share while some would say they should do far better than this I'd rather have them putting the money back into the company. I know that sounds weird coming from a dividend investor but I also like capital gains. I think the more money they have for research and development the more money they will bring in and the better products they will bring to market.
Disclaimer: Always invest with caution and under your own advisement
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